NASCAR Euro Series Expands Global Footprint with More Broadcast Partnerships for 2026 Season

www.nascar.eu April 16, 2026
Nina Weinbrenner Pro R2 Crowd Zolder 2025

The 2026 NASCAR Euro Series season will be broadcast on a wide range of TV networks across the globe, with longstanding partner GP1 returning as the official TV production company

  • The NASCAR Euro Series confirms more TV partners for the 2026 season
  • All key markets offer a dedicated service to experience NASCAR in Europe
  • The world wide media reach underlines the commercial value of the championship

The NASCAR Euro Series today announced a monumental expansion of its international media rights portfolio, securing high-definition broadcast agreements with premier television networks across Europe and Africa. These landmark partnerships solidify the series’ position as the continent’s most prestigious touring car championship, delivering the raw power and tactical complexity of NASCAR-sanctioned racing to millions of new households.

A cornerstone of the NASCAR Euro Series’ broadcast excellence, GP1 will return in 2026 as the official TV production company, marking the seventh consecutive year of exclusive cooperation with the championship. Having already produced more than 30 race weekends, GP1 brings proven expertise and a deep understanding of the series’ pure racing DNA. In addition to its production role, GP1 will distribute its programming across Central Europe, reaching 5.2 million households in Poland, Croatia, Bulgaria, Slovakia, Slovenia, Czech Republic and Bosnia & Herzegovina, further strengthening the championship’s presence in key international markets.

Elevating the championship’s commercial reach to an unprecedented scale, the NASCAR Euro Series is proud to welcome major broadcast entities to its official 2026 media roster. These partners will provide comprehensive live coverage, mirroring the sophisticated broadcast standards found at the pinnacle of global motorsport.

Gp1 Euronascar Broadcast
Credits: GP1

New Premier Broadcast Partners

  • ANT1 (Greece)
  • GP1 (Poland, Croatia, Bulgaria, Slovakia, Slovenia, Czech Republic, Bosnia & Herzegovina)
  • NOVA TV (Czechia)
  • Prima Sport (Romania)
  • RTL (Luxembourg)
  • Setanta Sport (Georgia)
  • Swiss Sport (Switzerland)
  • TV Start (Russia)
Bart Dehaese Pro R1 Action Valencia 2025
Credits: NASCAR Euro Series / Bart Dehaese

Global Media Synergy

These new agreements integrate into a robust existing network of world-class broadcasters. The NASCAR Euro Series already announced major collaborations with DAZN and Sports Illustrated, ensuring a dominant digital presence. Furthermore, the championship offers its stronghold in key territories through:

  • DAZN (more than 200 countries)
  • AX Sports.AI (global)
  • Sports Illustrated (USA, UK, New Zealand, Australia, South Africa)
  • Sportdigital+ (Germany, Austria, Switzerland)
  • REV TV (Canada)
  • TALPA’s Kijk (Netherlands)
  • CYTA (Cyprus)
  • AZAM TV (Tanzania)

Fans worldwide can also access the season opening qualifying sessions and races live via the official NASCAR Euro Series YouTube channel, ensuring that the pure racing ethos from the Circuit Ricardo Tormo in Valencia remains accessible to the global community. To find your dedicated broadcast partner, visit www.nascar.eu/watch.

Featured image by NASCAR Euro Series / Nina Weinbrenner