Almost 50,000 fans experienced the biggest NASCAR Euro Series event of the year at Brands Hatch – Four thrilling races, a massive festival program and country flair created an unforgettable weekend
- Almost 50,000 fans packed Brands Hatch for the American SpeedFest
- Four high-octane EuroNASCAR races delivered pure door-to-door racing
- The event set digital benchmarks across social media and YouTube
The third event of the 2025 NASCAR Euro Series season brought the thunder to the iconic Brands Hatch circuit for the highly anticipated American SpeedFest. With almost 50,000 fans in attendance across the weekend, the SpeedFest once again proved to be the crown jewel of the calendar. The fans were treated to a sensational festival of motorsport, Americana, and family-friendly entertainment – all set against the rolling hills of the Kent countryside.
The event was not only a success at the track but also across digital platforms. NASCAR Euro Series content generated over 1.1 million impressions, with 90,000 engagements and a remarkable eight percent engagement rate. The official EuroNASCAR YouTube channel surpassed 40,000 subscribers, with over 500,000 minutes of live racing watched during the weekend alone – setting new benchmarks for the series.
Off the track, the American SpeedFest offered a full-blown festival experience. From monster trucks and live stunt shows to country music concerts and classic car parades, there was something for everyone. Fans got up close with the stars of EuroNASCAR in the paddock and enjoyed a weekend of racing, show cars, American food, and plenty of attractions.
Rounds 5 and 6 of the PRO and OPEN championships delivered intense battles on the legendary Indy layout. In the PRO category, the competition was fierce with elbows out and tempers flaring – every corner was a fight for survival. Gianmarco Ercoli was crowned “King of Brands Hatch” after two phenomenal race wins.
In the OPEN class, drama unfolded in every lap as drivers pushed their cars and skills to the limit in front of a roaring British crowd. In a rainy Saturday race, Melvin de Groot grabbed his maiden NASCAR win, while the reigning champion Martin Doubek struck back on Sunday, but de Groot got the title “Prince of Brands Hatch”.
With the season heating up, EuroNASCAR now turns its attention to the next round. The race to the championship continues, and fans can catch all the action live on YouTube and EuroNASCAR’s international TV partners. One thing is clear: SpeedFest 2025 has raised the bar once again. The regular season finale will take place on August 30-31 after the summer break at Autodrom Most, Czech Republic.
Featured image by NASCAR Euro Series / Bart Dehaese
