EuroNASCAR Team Bremotion partners with one of the most successful American Football teams in Europe – With the Frankfurt Galaxy, the German racing team starts an exciting cooperation that highlights two sports with roots in the USA
NASCAR was born in the USA and began in the early 20th century with legendary pioneers and bootleggers competing against each other on dirt race tracks. With the creation of NASCAR, these races became officially sanctioned, and over the decades the sport grew to become one of the most popular in the U.S. and around the world. At the same time, the NFL became the premier American football league in the U.S., with the Super Bowl attracting billions of viewers each year. Both sports also have a presence in Europe, with the NASCAR Whelen Euro Series bringing official NASCAR races to the Old Continent and the European League of Football hosting games in plenty of countries. In the middle: Bremotion and Frankfurt Galaxy.
Bremotion entered the 2023 EuroNASCAR season as the second team from Germany in the history of the championship. Patrick Brenndorfer’s organization quickly got up to speed and won two EuroNASCAR PRO races. To keep growing a strong program in the series, Bremotion now announced a partnership with Frankfurt Galaxy, the first ever champion in the ELF in 2021. With more than 6,000 fans cheering for the team on home soil, Frankfurt Galaxy has become an important part of making the US-based sport more popular in Europe. The cooperation with Bremotion will help to raise the profile of both American racing and American football.
The partnership is there to connect both worlds, according to the official announcement released by Bremotion. “The partnership with Galaxy is a natural step for us as a Frankfurt based company and the beginning of a new era,” said Bremotion CEO Brenndorfer. “Both sports are completely different in nature, but there are also similarities. Soccer and NASCAR are about speed, strategy and teamwork. They are the most popular sports in the US and we want to bring the excitement to Europe and our fans.”
Frankfurt Galaxy CEO Eric Reutemann is also excited about the partnership. “We are thrilled to have such a dynamic partner as Bremotion on our side. The cooperation creates new opportunities to entertain our fans and grow the brands. We see a lot of potential in this partnership and are looking forward to this exciting journey.” While the Frankfurt Galaxy logo is now visible on the #99 and #77 Chevrolets, the team displayed the cars at one of the EFL games to introduce American football fans to NASCAR. The teams are planning meet and greets with Galaxy players and Bremotion drivers. Many events are planned to create new entertainment opportunities.
Featured image by NASCAR Whelen Euro Series / Nina Weinbrenner
